Marketing & AI Training For Professionals
Digital Marketing & AI Strategy
👋 Hi, I’m Emily Baillie.
I’m a digital marketing and AI trainer, speaker, and professor. I work with organizations across Canada to make sense of today’s fast-changing digital world—and to put people first while using new technology.
My focus is human-first AI: showing teams how to use digital tools to save time, spark creativity, and support—not replace—human talent.
Whether your team is brand new to marketing and AI or already using it every day, I provide practical training and clear strategies tailored to your needs.
Want to see how AI and smarter marketing can help your organization grow? Let’s talk. From email campaigns and social media to video, blogging, and AI-driven techniques, I’ll help you build skills and confidence to move forward with clarity.
Training & Workshops
I offer engaging, practical sessions—delivered virtually or in person—on today’s most relevant topics in AI and digital marketing. Each workshop is designed to be interactive, hands-on, and approachable, with content tailored to your team’s experience level. Sessions typically run one to three hours and are a great fit for businesses and organizations of any size. Beginners are always welcome.
Current topics offered:
What’s New in ChatGPT 💥
AI for Non-Profits
Master the Art of Prompt Writing ✍️
Content Marketing Tips & Trends
The Future of AI-Powered Content Creation: Text, Images and Video
Digital Marketing Planning for 2025
What’s New In Canva: Design Features for Small Business 🎨
*Please note that modifications are available for the above workshops.
Previous Clients Include
“We had a wonderful session that really resonate with our members!”
- Carla Wintersgill, Canadian Credit Union Association
“Compass Content Marketing has provided a variety of social media marketing training sessions for our local businesses and organizations. Owner Emily Baillie, is a skilled instructor with a comfortable and relatable teaching style, for both in-person, hands on sessions or online learning opportunities. Knowledgeable on current and emerging social media trends, Emily is always a pleasure to work with!”
- Carol Benedetti, Orillia Area Community Development Corporation
“We had a great AI Marketing session. Love what Emily put together. It's always a great indication when we get many questions coming in. Thanks a lot, Emily!“
- Chris Penner, Jelly Academy
“We have received overwhelmingly positive feedback from the 2024 Northern Ontario Tourism Summit attendees, who greatly appreciated Emily's insights and expertise during her talk on AI. We are very grateful.”
- Megan Boyd, Destination Northern Ontario
A Practical Approach
Emily’s training style is interactive, approachable and fun. View a recent talk on AI for Small Business, delivered to an audience of women entrepreneurs in Orillia, Ontario.
About Emily
Emily Baillie is a digital marketing and AI strategist, trainer and professor dedicated to helping organizations of all sizes to navigate trends, build their brand and attract new customers online. She provides AI and digital strategy development and custom digital marketing training with a focus on content and social media marketing.
She has worked with large and small brands including Resorts of Ontario, Canadian Marketing Association, Huron County Economic Development and Adoption Council of Ontario.
She is the recipient of the 2023 Educational Innovator Award from McMaster University, where she teaches marketing courses on a part-time basis.
She believes in a human-first approach to AI and marketing technology.
